Marketing Account Director – Cleantech & Mobility

Our client works with many innovative, impactful and socially responsible companies to help build their brands and power their business. If you’re looking for a creative, strategic and collaborative environment that allows your voice to be heard and challenges you to grow, this is for you.
Our client is looking for an Account Director for their Cleantech/Mobility practice to manage the development, coordination, and direction of public relations activities on behalf of clients.

This role will be temporarily remote due to COVID-19 and thereafter can be based in either their San Francisco, New York, New Jersey or Chicago offices.

Duties and Responsibilities

Account Strategy and Management:

  • Lead strategy development and creation of plans for successful client programs
  • Drive the creative process and encourage teammates to identify fresh approaches to clients’ programs
  • Assign roles and responsibilities across account teams
  • Monitor financial health of accounts and advise on retainer management
  • Ensure efficient and effective collaboration and coordination with other company divisions (e.g. digital marketing team, web team) on account work

Client Relations:

  • Take ultimate responsibility for client satisfaction; expediently address client concerns and requests; prioritize client retention
  • Serve as account teams’ primary client contact
  • Drive client update calls, and coach junior staff to own portions of agendas
  • Work with junior staff to refine written and verbal communication skills, with an emphasis on delivering thoughtful recommendations and attention to detail
  • Hold junior staff accountable for timely reporting and updates to client-facing dashboards

Media and Analyst Relations:

  • Develop and oversee execution of media strategy across accounts, including proactive and reactive opportunities
  • Coach junior staff on mastering media engagement, beginning with trades, customer verticals and regional outlets, then expanding to national broadcast and print and online media
  • Finalize written pitches; advise on phone pitching
  • Support outreach efforts as needed, focusing on top-tier opportunities

Content Development:

  • Perform final edits on and enforce quality standards for all written materials, including press releases, bylines, case studies and sales collateral
  • Coach junior staff on how to develop compelling written materials and master the art of storytelling

Management and Mentorship:

  • Work with junior staff to develop and strengthen PR skills and understanding of clients’ industries
  • Directly manage three to five junior staff members; coordinate performance reviews and make recommendations to senior management regarding salaries and titles
  • Lead and participate in agency team building activities

Business Development:

  • Identify and engage with potential client organizations
  • Attend networking events and industry conferences on behalf of agency
  • Develop and present excellent communications proposals

Qualifications, Knowledge and Experience

  • Bachelor’s degree in Public Relations, Marketing, Journalism or related area
  • Experience working with B2B companies/organizations in energy, sustainability, environment, transportation, circular economy or similar
  • 5+ years of direct public relations experience or related areas
  • Interest in client subject matter and ability to understand complex technologies and explain them in accessible, compelling terms
  • Ability to think strategically and connect client goals/objectives with integrated marketing and PR program approaches
  • Self-motivated, proactive and flexible
  • Ability to work independently and as part of a team
  • Strong writing, editing and communication skills

Benefits and Perks

  • Competitive salary
  • 18 days PTO to start and company paid holidays
  • Winter recess and Summer Fridays
  • Comprehensive medical, dental and vision insurance
  • Retirement 401(k) with matching
  • Career development, training and mobility
  • Flexible and friendly office culture
  • Work from home policy
  • Healthy snacks
  • Regular outings, celebrations, happy hours and adventures
  • Gym reimbursement
  • Paid personal volunteer day

Job Category: Marketing
Job Location: Remote

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