Field Marketing Manager

Our client is looking for a Field Marketing Manager with a passion for delivering the company’s sales pitch to their prospective customers. Reporting directly to the Director of Marketing, the Field Marketing Manager is a passionate marketing practitioner, eager to understand their assigned markets and translate that understanding into messaging and campaigns that will warm leads and shorten sales cycles. The ideal candidate is a doer, working closely with the Director of Marketing to create and execute market-specific marketing plans, a collaborator, communicating effectively with both Sales Operations and Sales Leadership to bring these plans to fruition, and laser focused on making the sales team more productive.  

Job Requirements

  • Development and execution of market-specific marketing plans 
  • Drive the creation of market-specific sales collateral and webinar content development 
  • Own market level messaging and email marketing campaigns 
  • Work closely with Energy Markets to conduct market analysis and new market entry plans 
  • Ensure pricing consistency across all marketing materials 
  • Creation and maintenance of competitive landscape on a market level 
  • Cross collaborate with other Field Marketing Managers to drive process improvements across markets 
  • Support Sales Trainer in the development and execution of market-specific training for sales team 
  • Push data-driven, analytical insights to sales leadership, focusing their attention on the the actions and behaviors that will drive success 
  • Triage of Sales requests and market-specific questions

KnowledgeQualifications, and Experience

  • 3+ years of experience in Field Marketing 
  • Familiarity with and interest in ISOs/RTOs and the Cleantech industry 
  • Strong organizational and project management skills 
  • Intellectually curious – willing to dive into the details and understand the nuances 
  • Mastery of HubSpot, Salesforce, Gotowebinar, Zoom, and PowerPoint/Google Slides 
  • Obsessively focused on ROI for all marketing initiatives 
  • Comfortable creating the content and delivering the presentations for webinars
  • Experience with event management (in person and virtually) 
  • Direct sales experience preferred 
  • BS/BA, MBA preferred

Job Category: Marketing
Job Location: Remote

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